SHEIN, a womenswear retailer popular with Instagram and Tiktok influencers, will debut in Houston this weekend with a three-day #SHEINTexas pop-up store, but to find it, head to the heart of the Clear Seas area. need to do it.
SHEIN Brand PR Senior Her Director Maxine Silva said: "We have a large customer base online, so we want to show them as much as they've shown us."
The event showcases over 1,000 styles, including back-to-school essentials and special occasion items. Shoppers can earn free gifts by posting photos with the hashtags #SHEINTexas and #Ad, or with purchases over $50 and $100. There is also free ice cream from Scoops Craft Creamery. Other notable collections include SHEIN X, which supports independent fashion designers, SHEIN x SRV, a collaboration influenced by Sarah Ray Vargas, and the Rolling Stones collection. At HoustonChronicle.com: Haven't you tried Trillburger yet?His two new pop-ups SHEIN, due in Houston, were founded in 2012 after Chris Xu quit his wedding dress business. rice field. Xu initially started selling women's clothing and focused on the overseas market.
The retailer has found success with his Gen Z through Instagram and his TikTok platforms, and the brand has more than 30.5 million followers across both platforms. The
store is located at 18201 Egret Bay Blvd, Ste. B will be open from August 12th to 14th from 11am to 6pm.
“We chose a space where customers can shop comfortably, providing enough square meters for a variety of products,” says Silva. "We certainly aim to be as central as possible, but there can be challenges when it comes to finding retail vacancies in the heart of the city."
#tiktok #clothing #shein
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